Snowfest 2024 Two Rivers. Snowfest celebrates the finding of snow in the ground in the middle of summer in 1936. The event includes a parade, live music, food and family activities.

In 2025, snowfest turns 50 years old, and plans have begun to make it the most festive ever. Friday, july 26, 2024 (all day) to sunday, july 28, 2024 (all day) celebrate snow in july!